September is International Balloon Month
by Tammy Latimer on 09/08/10
IBA has declared the month of September International Balloon Month!
For ever more….generations and generations of people around the globe will know September as International Balloon Month.
Manufacturers, Distributors, Retailers, Entertainers, and Decorators will benefit from increased awareness of balloons and increased sales. It will take every member of the industry to get involved to make this a successful initiative that we can build on each year.
HERE IS THE CHALLENGE: Find unique ways to promote September as International Balloon Month. Then report back, tell us what you did and what kind of results you had.
· Manufacturers: The balloon and accessory manufacturers will run special pricing on select balloon styles and accessories and those special prices will carry all the way through to the distributor and retail level.
· Twisters, Clowns and Entertainers: International Balloon Month is a great reason to call on customers and to book gigs. Create a spectacle! How bout a Youtube video? We are counting on you to shake things up!
· Decorators: Why not deliver bouquets to local TV news stations, radio stations and newspapers? Put out a press release…..get some attention for your company!
· Distributors: Get your customers involved by offering sales and promotions during September. How creative can you be?
· Retailers: Put up signs, wear buttons, involve store associates, create a special event, get your customers excited and sell more balloons!
No matter what area of the industry you are in you can take the challenge and promote September as International Balloon Month. Balloons are perfect for any occasion and if there is no occasion they are perfect for making someone smile.